In an era where experiences are no longer confined to physical spaces, Vosmos has emerged as a trailblazer in transforming how brands, organizers, and audiences connect. Under the leadership of Piyush Gupta, CEO of Vosmos, the company is pioneering a new paradigm of immersive, intelligent, and scalable digital experiences that seamlessly merge the real and the virtual. With innovations like the Vosmos Venue Visualizer, AI-driven personalization through Virsa, and custom metaverse environments, Vosmos is setting new benchmarks in the global event technology industry. In this conversation, Piyush Gupta shares insights on the inspiration behind Vosmos, the role of AI in shaping hyper-personalized engagements, opportunities in international markets, and the leadership principles driving the company’s vision to deliver Virtual Events with Real Impact.1. Vosmos has been at the forefront of redefining event experiences—what inspired your vision for transforming hybrid and virtual events in today’s digital-first landscape?
Our vision for Vosmos was shaped by the realization that events were no longer just about physical gatherings; they had become powerful brand journeys that needed to transcend geography, accessibility, and time. Traditional platforms often felt transactional, whereas audiences today demand immersive, intelligent, and engaging multiverse brand journeys. With our Hybrid and Virtual Event Platform, Immersive Virtual Reality Solutions, and Custom Metaverse Environments, we wanted to deliver Virtual Events with Real Impact.
The inspiration also came from solving inefficiencies in the industry, like venue selection, where tools such as our Vosmos Venue Visualizer now transform planning through 360° tours, customization, and AI-assisted layouts. By creating Scalable Digital Experiences and a 24/7 Customer Engagement Platform, Vosmos is helping brands and organizers redefine how they connect with global audiences.
2. With AI rapidly evolving, how do you see Vosmos harnessing artificial intelligence to reshape audience engagement and personalization in the events industry by 2025?
By 2025, AI will sit at the heart of every digital-first event experience we design. Through our AI-Driven Virtual Assistant (Virsa), we are building hyper-personalized engagement journeys, helping attendees discover sessions, connect with peers, or even receive intelligent content recommendations in real time. AI also powers feature like predictive seating charts, décor suggestions, and menu planning within the Venue Visualizer, turning static planning into a smart, adaptive process.
For audience engagement, AI allows us to analyze behavioral data and create Hyper-personalized touchpoints across our Global Audience Reach Platform—from curated networking opportunities to localized content delivery. Combined with Virtual Commerce for Brands and Metaverse Retail and Real Estate, this ensures every attendee feels like the event was designed for them.
3. As Vosmos looks to expand internationally, what are the biggest challenges and opportunities when scaling event technology solutions across competitive markets like the UK and EU?
Scaling into regions like the UK and EU comes with both structural and cultural challenges. Regulatory compliance, data privacy, and inclusivity standards are high, which is why our commitment to Inclusive Virtual Accessibility is central to our approach. Another challenge lies in differentiating ourselves in mature markets already exposed to event tech solutions.
The opportunity, however, is immense. Global brands are actively seeking platforms that combine Hybrid and Virtual Event Platforms with Metaverse Brand Experiences, solutions that go beyond webinars to deliver Engaging Multiverse Brand Journeys. By offering Tailor-Made Virtual Solutions and a Virtual Business Address for global collaborations, Vosmos can help organizations seamlessly extend their presence. Our Scalable Digital Experiences make us well-positioned to capture enterprises looking for cost-effective, sustainable, and truly global engagement platforms.
4. Customer expectations are shifting quickly in the events space—how does Vosmos innovate to stay ahead of these changing needs and deliver differentiated value?
The key to staying ahead lies in constant innovation and simplification. Clients do not just want events; they want intelligent, smart, and simplified platforms that drive measurable impact. Tools like our Venue Visualizer directly respond to this by addressing long-standing pain points, replacing guesswork in venue selection with interactive, AI-assisted tours and real-time customization.
At the same time, we are extending value through Virtual Commerce for Brands, where events double as retail touchpoints; Metaverse Retail and Real Estate, which expand brand presence beyond the event itself; and 24/7 Customer Engagement Platforms that ensure connection does not end when the event does. Our focus on creating Virtual Events with Real Impact—whether for a single team meeting or a global conference, keeps us ahead of evolving customer expectations.
5. Leading a fast-growing, tech-driven company like Vosmos requires agility—what leadership principles guide you in steering the organization through such a dynamic sector?
For me, leadership at Vosmos is about three guiding principles: adaptability, inclusivity, and impact. Adaptability means continuously evolving, embracing technologies like AI, VR, and immersive metaverse platforms not as experiments, but as core drivers of value. Inclusivity is about ensuring our platforms deliver Inclusive Virtual Accessibility, making digital participation barrier-free for all. Impact means we never lose sight of our promise to provide Virtual Events with Real Impact, not just for brands, but for their audiences worldwide.
Agility also comes from fostering a culture of co-creation. Just as our Venue Visualizer enables planners and clients to collaborate in real-time, we internally empower teams to experiment, iterate, and refine quickly. It is about balancing vision with execution and ensuring Vosmos continues to stand out as a Global Audience Reach Platform that sets new benchmarks for the industry.